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Senior CRM Executive

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Assistant CRM Manager

The purpose of this role is to support the CRM Manager in driving the reward proposition, delivering activity to improve the customer experience and increase long term loyalty to The Perfume Shop’s brand, supporting the rewards strategy.

A typical day in this role includes:

  • Working closely with The Perfume Shop’s suppliers and internal Buying Team to ensure we have the best products and offers available for our loyal customers
  • Developing initiatives to surprise and delight our customers including sampling, gifting and events including those conducted digitally and in store
  • Identifying third party opportunities that will improve our processes and customer experience with a positive return on investment, providing feedback and your recommendations to the CRM Manager
  • Leading the development and implementation of the programmatic CRM activity including welcome, birthday and lapsed campaigns
  • Working with teams across the business to ensure there is exposure of the loyalty program across digital and traditional marketing channels
  • Working with the CRM Manager and the wider team to plan and deliver activity to excite our customers and improve member sales
  • Managing your direct report by developing, coaching, and mentoring them, taking ownership for conducting regular one to one meetings and appraisals in a timely manner, setting clear and achievable objectives and ensuring development plans are in place
  • Supporting the CRM Manager with leading and motivating the remainder of the team, sharing key knowledge and recognizing training opportunities where required
  • Completing relevant projects to support the CRM strategy and to drive the reward proposition

The above list is non-exhaustive and additional duties may be required

This job is a good fit for you if you:

  • Enjoy working in a fast-paced environment are and happy managing multiple projects
  • Are passionate about customers and want to ensure we offer the best experience in store and online
  • Have strong communication skills both verbal and written with the confidence to present where needed
  • Have strong previous experience within CRM, Marketing or Sales

What you’ll need:

  • Strong previous experience within CRM, Marketing or Sales environment
  • Demonstrable knowledge of having previously worked with a CRM tool or campaign management tools
  • Demonstrable knowledge of developing lifecycle programmes
  • Strong communication skills both written and verbal
  • Strong organisational, prioritisation and time management skills with the ability to multi-task
  • Competent in using all Microsoft Applications, including Word, PowerPoint and Excel
  • Demonstrable accuracy and attention to detail


"People Power" as we call it, is our never-ending drive to support, grow and develop our talented teams. We reward our people for their continuous commitment in several ways:

  • Pension scheme;
  • 25 days holiday plus bank holidays;
  • 20% off our products in store & online plus additional discounts with our partners including Superdrug and Three Mobile;
  • Health benefits including flu jabs, eye care vouchers and life assurance; 
  • #GrowOurOwn – exclusive access to our e-Learning platform (including professional qualifications and memberships);
  • Give As You Earn to support the causes important to you;
  • Round the clock support from our partnership with RetailTrust – unlimited access to our well-being portal where you can tailor the content to suit your needs;
  • Discretionary Bonus – We love to share our success with you! 

Interested in a career at The Perfume Shop? Apply today! 

Agencies: We are not accepting speculative CV’s or profiles and kindly request that you refrain from contacting us.  


The Perfume Shop does not, under any circumstances, make hiring or employment decisions on the basis of any prohibited ground, including but not limited to race, colour, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by law or prohibited by Company policy. The Perfume Shop is committed to a healthy, safe and inviting work environment where harassment of any kind will not be tolerated.



Cypress House,Coronation Road,Cressex Business Park,HIGH WYCOMBE,HP12 3SU


Apply now to become part of more

By joining us, you will be part of More than just a health and beauty retail group. You’ll become part of an organisation which is well-recognised all over the world.